Ideas Made Real Founder-Director Laynie Tzena is a former sponsor of the Women’s Business Network and member of California Lawyers for the Arts, the Commonwealth Club, Theatre Bay Area, and the San Francisco Chamber of Commerce. She also regularly attends meetings of the International Association of Business Communicators, the Public Relations Society of America, and other professional organizations.
Tzena has been a guest lecturer on marketing and negotiation at the Academyof Art,
and also has taught at San Francisco State University. She participated in a marketing panel for the “Business of Crafts” series sponsored by the San Francisco Women’s Building and another for the New Paradigm Business Network, and has presented “Breaking Out of Under-Earning: Using Your Creativity to Build Your Business” for a multitude of organizations, including the Society of Illustrators. Tzena regularly presents programs on creativity development (including “Art of Schmoozing” programs for various organizations), and writes on creativity in business. Ideas Made Real trainings were written up in SF Weekly, Intersect and The Nooner. Laynie Tzena also has been a guest on KTVU’s Mornings on 2 and on eBay Radio.
