We’ve all seen it: the letter or email that comes in, leaving us shaking our heads.
“Who is that?”
And then we remember. It was that person we enjoyed meeting. But the follow-up
doesn’t sound anything like the person we met. It just feels like a form letter.
Or maybe the letter or email is personalized, but does it tell you how the person
can help you?
When you hire a copywriter, all your written communication becomes congruent.
It all sounds like you, and it all speaks directly to your customer.
At Ideas Made Real, we’ve been writing material that gets results for over 20 years.
Let’s talk about your specific needs. We help people every day with . . .
- Web Content
- Social Media (Blogs, Facebook pages, Twitter feed)
- Brochures
- Business Biographies (“bios”)/Corporate Profiles
- Press Kits
- Technical Writing
- Guidebooks
- Manuals and Handbooks
- Grantwriting
- Case Studies
- Articles
- Ads
- Letters (business and sales)
- You Name It. (Yes, that includes your book.)
Basically, if it’s in English, we write it; if it’s in French or Spanish, we can help.
Want to see samples? Just ask us. Here are some for now.
Need that website or brochure in a jiffy? Ask about Copy in a Day.
Looking to develop your own writing, have a writing project you’ve been meaning to
get back to, or want another pair of eyes on that manuscript before you send it out?
See Other Writing Services.
“I’m thrilled with the way the bio turned out. I appreciate the time and effort you put into the project as well as your attention to detail. I never could have done it alone.”
–Jamie S.
Laynie was extremely helpful during the initial consultation in asking relevant and probing questions to develop the ‘hook’ around which her written copy flowed. In so doing, she created a new approach to all our marketing efforts and a new packaging of our benefits. She also wrote some excellent ad copy to help us overcome some objections, in a manner that my own (untrained) promotional writing had been unable to express so powerfully.
–Philip A.
“We approached Laynie Tzena at Ideas Made Real when we needed to condense over 100 pages of data into a readable report of eight to ten pages to present at the annual conference of our community of nonprofit center leaders around the country. Seemed like a daunting task—we were stumped—but it turned out to be a great experience. Laynie’s first consult with us helped us search inside ourselves to identify what was most important about the work we do and the critical messages we wanted to deliver. Using Ideas Made Real’s “Copy in a Day” service, we received the report the day after we submitted our data, and we were amazed at how fully and quickly Laynie had grasped our unique story—the one we’ve been wanting to tell for years. She reviewed surveys, narratives, and interviews, and understood what should stand out and be heard. We received a great response to the report, and feel confident we can call on Laynie and Ideas Made Real to perform wonders with other projects as well.”
–Bruce D.
